Gramble Partners With Novamedia For Its “Social Gaming of Good” Games And Helps Charity
Social gaming platform Gramble announced today that it has partnered with Novamedia for its "social gaming of good" games for all platforms--smartphones, tablets, connected TVs or traditional PCs. Novamedia is the third largest private charity donor in the world. Its ambassadors include Bill Clinton, Rafael Nadal and Sir Richard Branson.
“We’re creating a fun and constructive gaming platform where it’s not only great entertainment but it’s also time well spent,” said Palmer, Founder and CEO of Gramble. “It’s gaming for good where players are doing what they love to do, while contributing to causes they believe in.”
Gramble’s partner Novamedia is operating Postcode Lotteries in Europe that have funded charities for more than 20 years with the support of some of the world’s most respected dignitaries, business leaders and celebrities. Thanks to millions of players around the world, the Postcode Lotteries have raised more than $5 billion (USD) to support charities – including a whopping $700 million (USD) last year alone.
“We are delighted that Novamedia has become a part of Gramble. We share many of the same values for making the world a better place and the passion of Adam and the team at Gramble is infectious,” said Annemiek Hoogenboom, Director of Novamedia. “We are looking forward to a lasting relationship and are convinced that Gramble will become a major player on the global stage.”
Gramble will be a true cross-platform social gaming portal, which allows players to select their preferred charity and donate through in-game monetization. The main portal goes live later this year, with a growing number of developers utilizing the open platform to showcase their games. Gramble’s open/shared wallet virtual currency of Grollars enables game enhancement and social competition amongst friends – players can use the currency in all games on the Gramble portal. Gramble users interact and engage by sharing prizes, music, photos etc with their friends.