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Posts Tagged ‘media’

Social-Media-in-School

School of Social Media

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I love thinking back to a time where computers weren't dominating our daily lives. A somber time when companies and businesses succeeded through their own grit and fortitude. I find solace in knowing that there are people who walk this earth that can recant writing on paper and typing on typewriters. But things have changed. Businesses have evolved. And with the acceptance of social media into the everyday arsenal of companies across the globe, a new frontier has opened. I'm talking about colleges offering class in social media. Read More »

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A Look Inside a Hotpot

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Google is knee deep in prepping the next database to oust Yelp from providing necessary food related information to hungry consumers. The project, to be called Hotpot, will offer similar Google flair and give users an interface to receive and supply info both locally and socially (check out a preview here). Of course, the new system isn't without critique. Read More »

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Social Media Vs. Obesity

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Ring the bell. Round 1 is about to start. In one corner, we have social media. The powerhouse with the ability to bring a simple message to the masses. So goodbye to protesting and social justice. If you have a problem, you tweet about it (standing up for your rights is so 2002 anyways). In the other corner you have every American families nemesis...obesity (booooo!). But in all seriousness, we have an obesity problem in America, and it is quite sad. Luckily, we also have social media...which is, conversely, quite exciting. Read More »

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Social Media at Work

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Everyone knows social media is a powerhouse when it comes to helping businesses achieve a great level of exposure and a heightened client base. But, what everyone doesn't know, is a concrete example or reference to how companies are utilizing these tools to launch their business models into a higher stratosphere. Read More »

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Starbucks Digital Network

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Starbucks is riding the wings of change. They recently announced considering serving booze, switched their coffee back to in-house, have a full menu, and are even raising prices. But now, they have launched a digital network for the drones Customers! Starting Wednesday, over 6,800 locations will feature the digital network that shares books, movies, and news across a unified platform! Read More »

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Instagram: the next big thing

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Twitter and Facebook dominate the name game when it comes to trying to convince people you are on top of the social media game. But every year, new platforms come out with a variety of new and illusive (to FB and Twitter anyways) features. I recently caught an article from on Chicagonow.com talking about a new image platform called Instagram. Read More »

A screenshot shows a Diaspora user's homepage. Credit: Diaspora

Diaspora, the anti-Facebook

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Social Media. Let's say it together folks, social media. I have a hard time believing that what we have and what we know is all that social media and technology will ever be (Xanga anyone?). But all sarcasm aside, there is a certain staying power for giants like Facebook and LinkedIn others can only hope to imitate. Read More »

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Content Creation Down For Social Media

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Social media is growing. This is a fact that no one will argue. So far, the only problem has been trying to figure out how much it will grow and when it will meet its cap. Many believe that there is no end in sight. I, however, feel differently as the world we lived in not 5 years ago was a whirlwind of different applications cornering the market defining the words "Social Media". Oh well. The future will hold the answers for sure. In the mean time, current stats show that fresh ideas and content creation for social media is falling. According to Tech News Daily: "A lack of growth in social creation translates into a lack of fresh ideas, content and perspectives," said Forrester Research consumer insights analyst Jacqueline Anderson. "For example, one-third of online consumers in the United States regularly watch user-generated videos on sites like YouTube. But only 10 percent of online consumers in the United States upload videos they’ve created to public sites." "The traits required to create social content are unique, and at this moment, the consumer market interested in these behaviors has plateaued," she added. This obviously isn't a direct clue or allusion to any sort of fall in social media...or is it? The best guess we can make is that people are complacent with their social media and networking tendencies. As companies continue to scurry in order to find the "next big thing", it seems they are meeting falling numbers in terms of consumer usage. So, I prompt you. What does the future of social media hold? Will original content continue to spiral, forcing users to adopt new sites and methods such as Diaspora? Sound off! Read More »

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